The Board Store was started in 1978 by Dale Olson and Archie McDonald on La Crosse’s north side as an outlet for many species of wood boards.
In 1985 Michael Cunningham purchased Archie’s interest and together he and Dale began the expansion of the company with the addition of unfinished furniture and the purchase of additional buildings at the Copeland Avenue location. The store developed a following as the go to place in the area of unfinished and finished solid wood furniture. They also began manufacturing furniture like bookcases, bedrooms, and some custom made pieces.
In 1990, Miles Wilkins was hired by Dale and Mike to develop home improvement services under The Board Store name. The home improvement organization provided a variety of products installed by the company’s own employees and grew rapidly for several years. At the same time, the owners purchased additional adjacent buildings accumulating 8 of the structures built in the late 1800’s and a corner lot for parking. Passage ways were opened between buildings and some modernizing completed.
In 2008 Dale and Mike chose to sell the entire Board Store operation along with the real estate and it was purchased by long time employee Miles Wilkins and his wife Lynn.
Despite a difficult economy The Board Store remained a sound fixture in the community expanding home improvement lines and adding some upholstered furniture to the previously wood only selection. Early in 2013 Miles and Lynn determined something was required to counter the falling sales in furniture. Having much faith in the history and potential of the company, they determined to expand the store by demolishing the apartments on the second floor to create added showrooms and by beginning renovation of the first level. This included revealing the original fronts on two of the buildings. They also expanded the inventory by over 50% by adding many new lines of wood, leather and upholstered furniture and added an interior designer to the staff for your convenience.
Lord willing, Lynn and Miles hope to continue renovation of their historic buildings to bring back their original charm. They welcome you to come and browse the buildings. Come enjoy the history and find some beautiful furniture for your home.